Yeh Hai Life!

When A Billboard Became A Lifeboat In Mumbai’s Rains.

In Advertising, Entrepreneurs, Environment, India on August 21, 2009 at 6:48 am

(Via CMDGlobal) The Aircel Billboard in Mumbai had a lifeboat attached that some intrepid Mumbaikars used to escape flooding in Mumbai. How’s that for lifesaving advertising? And of course the rest is stuff that brand advertising history is made of!!!

  1. Keep working ,great job!

  2. As a Newbie, I am always searching online for articles that can help me. Thank you

  3. You made some good points there. I did a search on the topic and found most people will agree with your blog.

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