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Gujarat’s Potato Farmers Have A Friend. His Name Is McDonald’s.

In Environment, Food/Drink, India on March 13, 2010 at 9:09 am

India is the world’s 3rd largest potato producer. And fast food giant McDonald’s is the world’s largest potato consumer – 3 billion pounds annually.

The Economist has an article of how McDonald’s  is changing the lives of farmers in Gujarat. Its “supply chain took six years and $100m to weld together” and involves “2,000 acres of potato fields in Gujarat, cultivated by 400 farmers under contract with McCain Foods.”



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