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Posts Tagged ‘Marketing’

The World We Live In – Social Media Revolution.

In India, Technology, Viral Videos on May 19, 2010 at 7:29 am

Pretty solid case for jumping on the social media bullet train. Unless you are one of those that believe 68.7% of statistics are made up on the spot.


How Sigmund Freud, His Nephew & A Box Of Cigars Forever Changed American Marketing

In Advertising, India, Women's Issues on January 16, 2010 at 2:33 pm

Fascinating stuff.

In his 1928 book, “Propaganda,” Bernays hypothesized that by understanding the group mind, it would be possible to manipulate people’s behavior without their even realizing it. To test this hypothesis, Bernays launched one of his most famous public relations campaigns: convincing women to smoke. (Read full post)